Editorial / Whiteout
Where are you based?
Tell us about yourself.
I have two home countries - Ukraine (where I was born) and the USA (where I spent good chunk of my student life). I guess my biggest hobby is to watch and observe the beauty of this world, both human and nature made, reflected through music, arts and cinema. I love travelling as well (especially some smaller and more distant places) - it is a well-known recipe for inspiration.
Did you study photography or a related course?
I did not study photography at school. I used to collect pictures from magazines and after several years I've got a pretty good collection. One day I had a chance to start this journey and I did.
Tell us about your work.
I tend to go too deep beyond fashion and try to pay attention more on an overall feeling I want to experience, rather than to shoot something that's in a certain style or trend. Whatever it is I am shooting, it always has to have some dark edge to it, so some would call it avant-garde or dark fashion. But I do shoot very sensual stories too with white clothes, white backgrounds and smoke, but they still preserve this feature of ferocity. I shoot as often as I can but good editorial takes time to prepare, so it's 2-3 per month. I think focusing on photography is important to keep you in right rhythm, so I don't get distracted by other jobs, even though sometimes they could be way more profitable.
What do you love about photography?
I guess the most appealing thing about photo is that it's instant. And even though I retouch every single photo I capture, I still think it's an easy trick to catch the moment or the atmosphere.
Which photographers inspire your practice?
I used to look at magazine stories all the time, but now I am trying to find inspiration from within. But among the names I'd definitely mention are Tim Walker, Steven Klein, Mert & Marcus, Hedi Slimane, Peter Lindbergh, and many others. At some point they were a really handful guide in the dark wood. But now it's beyond conscious, so I don't need to follow their work anymore.
Tell us about the featured editorial, Whiteout.
The Whiteout is my take on the unknown and unpredictable nature of our inner energy. I always admire how strong and powerful some of the ancient tribes and civilizations were. Looking back to them is often a good reminder that we can do much more than what's asked from us today. I worked with two amazing models on the story: Zelig Wilson and Celine Calcul. Originally, it was published in the Slave Magazine. Zelig is very strong in terms of flexibility, which reminded me somewhat about panthers, whereas Celine was more of a fireball - the concentrate of power and heat.
Where can our readers see more of your work?
I have been published in the following magazines: Slave, Revs, Fashionisto, Tantalum, Bambi, OOB, Neverland, Salt&Vinegar. My next couple stories are coming out in: OOB #3 and StyleNoir in November.
PHOTOGRAPHY / Alice Berg
STYLING / Alice Berg
MODELS / Zelig @ Mademoiselle Agency & Celine Calcun @ Faith Model Management
CLOTHING / House of Vice & Odette Bombadier